Internet Marketing: IS YOUR KEY WORD 'Success'?

Can you put your internet marketing business on auto-pilot? Do you have the search engine optimization nailed down? Have you created your own product? Did you make arrangements for Joint Venture Partners and have they helped you create buzz about your Launch event?

It's important to be audacious about creating and maintaining an online presence. You need to educate yourself about the technical aspects, the nuts and bolts of doing commerce online and how to implement online marketing strategies.

As you know, I've been in the process of preparing for an impending "marriage." One successful existing online marketer will soon tie the knot, joining him to the group known by some as The Tremendous Trio. The result will be The Fresh Fab Four.

Jeff Wellman created Lay Off Your Boss 3 and he was joined by the Tech Queen herself, Dixie Brown. Those two were humming along when up popped Paul Counts who is renowned all over cyberspace for his incredible skills with search engine optimization. Together the three of them have regrouped themselves and presented the world with Rapid Cash Marketing. Now there are "wedding" plans in the works. I'd advise you to stay close to your Inbox so you won't miss a single detail in the upcoming weeks. When you find out how amazing their plans are, you will most assuredly want to be included.

Friday evening was spent in preparation for the Big Event. There was a Question and Answer call conducted and I filled 5 pages with careful, detailed notes of the information I gleaned. The call was two hours in length.

The reason I mention this activity is because last week I was to participate in a conference call and it did not go as planned. I expected to be the moderator and each participant would offer input, suggestions and ideas to all the others. Well, as it turned out, our conference line was one of those where you could call in and LISTEN, NOT PARTICIPATE. It was NOT an interactive line!

If you have ever been a call listener and could not ask questions or have information clarified or repeated you can clearly relate to my frustration level! I understand that many marketers provide conference calls that are NOT interactive. Furthermore, the calls are time limited.

It is understandable that marketers and gurus alike are busy and may not have the luxury of time to hear an entire call. But how disappointed would YOU be if you had a burning question and the call ended before you had a chance to speak up? Worse, what if you were not ALLOWED to ask questions in a live call? Oh, dear...there goes your freedom of speech! Because of this one factor, your online dreams could slide right down the drain!

Maybe having access to a Q and A session once a week would make all the difference in your being prepared to do business online, in an work-at-home scenario. You don't need me to tell you that times are tough and you could create some income IF ONLY you had the tools and felt prepared to work from home in your own enterprise. We all seek success. We certainly deserve as much. Who was quoted as saying something about the harder we worked and the more prepared we are, the luckier we get>

Make your key word SUCCESS, be as prepared as your local Scout troop and put more income into your family's resources! What will it mean to them when you make that a reality?

Connie Baum

Want to Lay Off YOUR Boss? Make it a JOINT VENTURE!

Let's suppose you have been working a full time job and it wasn't a good fit. Maybe it is too long a commute, the hours might be inflexible, or your skill set is more than what you are using in your 'day job.' Maybe there are whisperings about downsizing or closing altogether. In any case, you have been working on the weekends and late into the night to create your own online business. You have a product and he time is ripe for you to launch your baby enterprise. Hardly anything is as exciting as a new product launch!

NOW WHAT?

Now has come the time for you to engage Joint Venture partners. These are people who have people to come visit your website and become your customers. But you must do your homework!

The first order of business is to find marketers whose program will complement your own. If you are selling birdhouses and you know of someone with a list of names who is selling pajamas, this might not work so well. If you are selling organic foods and you discover someone who sells cookware, voila`! You have a match.

These online marketers and prospective Joint Venture partners can be found by looking in search engines, social networking sites, and from your own Inbox. Surely you have subscribed to sites and have internet marketers sending you their offers on a daily basis.

When you learn where these prospective Joint Venture partners are, you need to establish a relationship with them. Find out everything you can about them. Establish who they are, where they are, what they are about, what their products and services are and figure out how to help them solve their problems. You may see that they need your skills to help in their delivery of support services. Could you create tutorial videos on your own time and at your own expense that your prospective partner could use, give away, or benefit from in some way? You might even be able to help people with graphics for their websites. Perhaps they need a copy writer or proof reader. Do you have some Private Label Rights products to offer? Be generous in helping people.

Become someone a prospective Joint Venture partner KNOWS, LIKES, and TRUSTS. You must have impeccable credibility and integrity.

You may be invited to BE a Joint Venture partner for someone else's launch. If so, be sure the product going out complements your own. If you sell bird watching products, you may not do much for the ski equipment crowd. Also, be generous in providing help for another launch. Send the person a physical copy of an ebook you have created or put your ebook onto a CD. This will be good for everyone and create a win-win situation for both the JV Partner and the Launcher. Come to think of it, the PEOPLE will also be winners, so it's really a win-win-win proposition!

Do not be concerned about COMPETITION because we all are interdependent and need one another. Think instead about becoming ALLIES. It's much more cooperative and less fraught with negativity.

Joint Venture partners will want to know what benefits there would be for becoming your JV partner. It might be as simple as a banner exchange for one another's websites; it is likely they will want a piece of the profit pie. And for helping you they deserve it.

For more complete information about getting Joint Venture partners or becoming one yourself, click here .

Connie Baum