If you are working from home, the chances are good your "uniform" is jeans and a tee shirt or something close to that. You probably wouldn't really think about donning a MINER'S HAT, would you?
Well, on second thought, if you knew how to 'MINE your own business' for golden nuggets of success, you might reconsider that miner's hat. It has a light on it, after all.
'Mining your own business' is a play on words that Dixie Brown teaches her students in order for them to learn about product creation and internet marketing. She maintains that if you begin modestly and grow your business incrementally as you refine your internet marketing skills and business acumen you can achieve the kind of success you'd like to have.
She emphasizes having a written, step-by-step plan that is executed consistently and with purpose and passion. She makes it clearly understood that no one has to be a "one man gang" and perform every element of the process alone. Some of the work can be outsourced, such as graphics or copy-writing or recording. Think everything through carefully. Remember that content is key and people want and deserve VALUE.
Part of mining your business is cultivating relationships. Giving your customers the best content you can possibly give them will cement those relationships.
After you have developed your plan and made your commitment to yourself to see your project through, then you need to make up a TASK list. As you move through your list of tasks you will see that your project will be finished when the last item is checked!
Then it is time to rinse, wash, and repeat the process with the next product, program or idea. Keep moving forward by consistently taking action.
Your mother will be so proud! Dixie Brown, ever the consummate instructor, will be proud of you, too.
Connie Baum
Showing posts with label product creation. Show all posts
Showing posts with label product creation. Show all posts
Wednesday, September 16, 2009
Tuesday, June 23, 2009
Product Creation: Have YOU Got What it Takes?
Product creation and list building are two elements of online marketing that are closely linked. The money is in the list and products that solve problems will always be in demand.
When you have a list of recipients, it is important to keep the lines of communication open by contacting the people on your list occasionally. You don't want to ANNOY, you only want to enlighten them. Aweber makes personalizing your email message very easy. Simply choose the option from their drop-down menu that fits your text and use your customer's NAME. Keep your messages brief and to the point.
The chances are good that I am a typical email recipient in that I like to get messages about new ideas, new products and updates. I do NOT like to be bombarded with several emails a day, touting this urgent product purchase or that next big thing by every internet marketer on the planet. IF I am interested to buy your product, I will buy it. If not, cramming my Inbox won't change my tune!
When it comes to creating YOUR Next Big Thing, it's critical to identify your niche. You will be wise to research and perform your due diligence because it will be your job to identify the problems there are to solve and come up with appealing solutions for your customers.
If you are a newbie, you might be fearful of the unknown. Boy, can I relate with THAT! But whoever said, "Face the fear and walk through it" was right on. You will never achieve success as a product creator or online marketer-or even as a human being-unless you learn some new things along the way and experience the taste of fear.
If your ideas and plans do not get your juices flowing and make you want to eat, sleep and breathe all the details with a spirit of fun, then you would be well advised to scrap success and abandon a great life. In order to be truly successful in whatever way is meaningful to YOU, you need to have an intense passion, a tremendous desire to bring your ideas into fruition. You can't wish that away. You cannot outsource desire and passion. You MUST act from true passion and sincere, deep desire. I heard Zig Ziglar once. He said, "You gotta get your wanter to wantin'!"
Another important point about creating products is to consider the VALUE you are giving your people and not the COST. Make sure they understand the benefits there will be for them. And don't be afraid to be generous with the benefits. Dare to over deliver. Dare to give people much more than they pay for and then surprise them once in awhile with more. The goodwill you create will be invaluable and will endear your people to you, creating loyalty and repeat business in the future.
If you think you've got what it takes, get after it! We wish you the best of the best! If you feel as if you could use some wise counsel and personal help to learn more about product creation, list building or any other facet of online marketing, please CLICK HERE.
Connie Baum
When you have a list of recipients, it is important to keep the lines of communication open by contacting the people on your list occasionally. You don't want to ANNOY, you only want to enlighten them. Aweber makes personalizing your email message very easy. Simply choose the option from their drop-down menu that fits your text and use your customer's NAME. Keep your messages brief and to the point.
The chances are good that I am a typical email recipient in that I like to get messages about new ideas, new products and updates. I do NOT like to be bombarded with several emails a day, touting this urgent product purchase or that next big thing by every internet marketer on the planet. IF I am interested to buy your product, I will buy it. If not, cramming my Inbox won't change my tune!
When it comes to creating YOUR Next Big Thing, it's critical to identify your niche. You will be wise to research and perform your due diligence because it will be your job to identify the problems there are to solve and come up with appealing solutions for your customers.
If you are a newbie, you might be fearful of the unknown. Boy, can I relate with THAT! But whoever said, "Face the fear and walk through it" was right on. You will never achieve success as a product creator or online marketer-or even as a human being-unless you learn some new things along the way and experience the taste of fear.
If your ideas and plans do not get your juices flowing and make you want to eat, sleep and breathe all the details with a spirit of fun, then you would be well advised to scrap success and abandon a great life. In order to be truly successful in whatever way is meaningful to YOU, you need to have an intense passion, a tremendous desire to bring your ideas into fruition. You can't wish that away. You cannot outsource desire and passion. You MUST act from true passion and sincere, deep desire. I heard Zig Ziglar once. He said, "You gotta get your wanter to wantin'!"
Another important point about creating products is to consider the VALUE you are giving your people and not the COST. Make sure they understand the benefits there will be for them. And don't be afraid to be generous with the benefits. Dare to over deliver. Dare to give people much more than they pay for and then surprise them once in awhile with more. The goodwill you create will be invaluable and will endear your people to you, creating loyalty and repeat business in the future.
If you think you've got what it takes, get after it! We wish you the best of the best! If you feel as if you could use some wise counsel and personal help to learn more about product creation, list building or any other facet of online marketing, please CLICK HERE.
Connie Baum
Thursday, June 18, 2009
Internet Money-Making Alert: Webinars?
Our family has made up words ever since anyone spoke. Webinar sounds like something my mother made up to use as a code word so adults would be in the know but the children would be without clues.
If you have not yet learned about Webinars, I am happy to inform you that these are seminars conducted on the world wide web. Cute, huh?
Webinars can be long or short, entertaining or dry, and it's an effective tool for internet marketers, affiliate marketing people, and the public who wish to add to their knowledge.
Webinars, at least in this household, are a comfy way to learn about internet marketing at convenient times. I am fortunate to be able to participate in at least one Webinar daily. It's pretty nice to finish the dinner dishes in time to take a bubble bath, get into my jammies and park myself at the computer desk with my beverage of choice nearby and settle in for some serious note taking.
SIDEBAR: I don't mean to give you more information than you need. I'm only emphasizing the point that Webinars are much more accessible than driving to a community college to hear someone drone in a classroom, for example. END SIDEBAR.
Come to think of it, people who offer Webinars might drone, too, but usually the people who are presenting this way think outside the box and make the information appealing.
Most of the Webinars it has been my good fortune to encounter open the lines for questions and answers at the end of the material. Sometimes there are some real gems that appear during this time.
I am reminded of a call earlier this week where the participants interacted in a lively discussion about classified ads versus pay-per-click and Twitter! That was the Webinar that finished in an hour but the call continued for another 90 minutes. The organizer's wife intervened or we may never have gone to bed that night! WE WERE LEARNING STUFF!
Talk about OVER DELIVERING; these marketer should hold a trophy for the Overdeliver Division of Internet Marketing Materials. I wonder who's in charge of that division?
If you have been to Webinars that were helpful or if you have seen Webinars that were less than stellar, you might like to sign up for the freebie that's being held tonight. Here are some details: It is "Creating Your Signature Product" and you are welcome to join the fun. It is my understanding we'll be shown how to become the next hard-hitting Info-preneur, easily dominating any red hot niche. We will be able to understand what makes a TOP QUALITY info product, how to achieve the elements required quickly and do it right!
This webinar will be key to helping you understand how to gather endorsements and testimonials for your product, how to strategically price your product, and how to get your product to your prospects! Pretty heady stuff for ANY webinar!
Another thing this Webinar will offer: how to make them an offer they cannot refuse! No, this is not being presented by the Godfather...the matter of relationships will be discussed and no, it is not a therapy session! There will be a number of other HOW-TO items offered and I'm thinking they must be serving coffee and cake, the way it's being promoted. But don't place too high expectations in that regard! Grin
If you want to be included in all this fun and information, just click here: WEBINAR
Connie Baum
PS/We'd love to have your feedback. Just post your comment, won't you please? Thanks a lot! In case you don't know how to comment, just click below this post, where it says "comments" and a box will pop up. Type your comment, choose how you'd like to be identified or if you'd prefer to be anonymous. Hit "publish" and voila! Done! We appreciate your time and your ideas.
If you have not yet learned about Webinars, I am happy to inform you that these are seminars conducted on the world wide web. Cute, huh?
Webinars can be long or short, entertaining or dry, and it's an effective tool for internet marketers, affiliate marketing people, and the public who wish to add to their knowledge.
Webinars, at least in this household, are a comfy way to learn about internet marketing at convenient times. I am fortunate to be able to participate in at least one Webinar daily. It's pretty nice to finish the dinner dishes in time to take a bubble bath, get into my jammies and park myself at the computer desk with my beverage of choice nearby and settle in for some serious note taking.
SIDEBAR: I don't mean to give you more information than you need. I'm only emphasizing the point that Webinars are much more accessible than driving to a community college to hear someone drone in a classroom, for example. END SIDEBAR.
Come to think of it, people who offer Webinars might drone, too, but usually the people who are presenting this way think outside the box and make the information appealing.
Most of the Webinars it has been my good fortune to encounter open the lines for questions and answers at the end of the material. Sometimes there are some real gems that appear during this time.
I am reminded of a call earlier this week where the participants interacted in a lively discussion about classified ads versus pay-per-click and Twitter! That was the Webinar that finished in an hour but the call continued for another 90 minutes. The organizer's wife intervened or we may never have gone to bed that night! WE WERE LEARNING STUFF!
Talk about OVER DELIVERING; these marketer should hold a trophy for the Overdeliver Division of Internet Marketing Materials. I wonder who's in charge of that division?
If you have been to Webinars that were helpful or if you have seen Webinars that were less than stellar, you might like to sign up for the freebie that's being held tonight. Here are some details: It is "Creating Your Signature Product" and you are welcome to join the fun. It is my understanding we'll be shown how to become the next hard-hitting Info-preneur, easily dominating any red hot niche. We will be able to understand what makes a TOP QUALITY info product, how to achieve the elements required quickly and do it right!
This webinar will be key to helping you understand how to gather endorsements and testimonials for your product, how to strategically price your product, and how to get your product to your prospects! Pretty heady stuff for ANY webinar!
Another thing this Webinar will offer: how to make them an offer they cannot refuse! No, this is not being presented by the Godfather...the matter of relationships will be discussed and no, it is not a therapy session! There will be a number of other HOW-TO items offered and I'm thinking they must be serving coffee and cake, the way it's being promoted. But don't place too high expectations in that regard! Grin
If you want to be included in all this fun and information, just click here: WEBINAR
Connie Baum
PS/We'd love to have your feedback. Just post your comment, won't you please? Thanks a lot! In case you don't know how to comment, just click below this post, where it says "comments" and a box will pop up. Type your comment, choose how you'd like to be identified or if you'd prefer to be anonymous. Hit "publish" and voila! Done! We appreciate your time and your ideas.
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